Services: advertising copywriting and film.
Transcreation and trans-writing techniques have been dynamically integrated into the practices according to the feature of these projects. Party A (we are Party B) standpoint is our first consideration in our job, we can identify your needs behind the request, eliminate unnecessary parts and highlight the key parts according to the specific project, aiming at enforcing your strong competence.
1) Title: Resume:
Background: 4A director in media agency
Analysis: When we undertake this project, the two primary questions come into mind: What the most important part the reader emphasizes on? What the author wants to highlight? Through analyzing the file and communication with PARTY A, GENIUS has been defined as the core of this resume. Then, what we are going to do is discover his genius in his career development path. His study and his job plus his trainings have been well structured for highlighting his genius.
Key words: Genius
2) Title: Promotional film
Background：Top-tier Media Corporation in China
We, a content provider, have been providing multi-language subtitle translation services to some
famous media groups. In order to highlight the Party A(their clients) ’s unique advantages & its industrial
position, we sometimes shall reconstruct the resource contents to make it more accessible to
internationalization. So, what the target audience feels and their imagination power are our top
consideration, that is to say: we shall elaborately create imagery feels in the target’s mind instead of simply
rendering the meaning of the words. This is our difference!